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You may have noticed things look a little different at ARTC.
Today Australian Rail Track Corporation (ARTC) CEO John Fullerton launched the new ARTC brand across the business, reinforcing the growth and modernisation of the national freight rail network.
Mr Fullerton said the rebrand reflects the direction the business has been travelling over the last two years and its increased emphasis on customer service and improved service delivery.
“It’s all part of an ongoing change we are undergoing as an industry and our drive to keep Australia moving by being the essential link in national supply chains,” Mr Fullerton said.
“This is an important time for us as a business, we have made a number of changes over the last two years and our network performance and reliability is up and continues to track positively.
“What is important now is that we stay on this path and continue evolving and generating value for our customers through a more customer-focused and reliable network.
“ARTC has moved from what has effectively been a ‘building phase’ where we delivered a significant amount of new infrastructure to a phase where we now are focused on leveraging the investment we have made into the network,” Mr Fullerton said.
ARTC forms part of the national supply chain across the country connecting our major ports, capitals, regional freight centres, mines and intermodal terminals by freight rail.
“As a consequence, we are critical to the overall economic strength of Australia,” Mr Fullerton said: “Operating, maintaining and providing access to the national interstate rail network as well as the Hunter Valley coal rail network.”
“We have progressed as a company where we recognise it is a time where we had a modern brand that better reflects our company direction that also provides a tangible sign that we are changing for the better and want to continue improving the perception of us a business and the rail industry more generally so we can capture more freight on to rail.
“The right brand also has the power to reposition rail as the mode of choice – in a more modern, customer focused light.
“We recognise this is important because in order to grow our business, we need our customers, the industry and our staff to value, support and advocate collectively for rail freight and the wider benefits it offers – the onus is now on us to continue this momentum and live up to our customers’ expectations.”
ENDS
Customers & Suppliers: Please note that contact information and billing details remain the same and there have been no changes to this information as a result of the rebrand.
About ARTC:
The Australian Rail Track Corporation Ltd. (ARTC) was created after the Commonwealth and State Governments agreed in 1997 to the formation of a ‘one-stop-shop’ for all operators seeking access to the National interstate rail network.
ARTC currently has responsibility for the management of over 8,500 route kilometres of standard gauge interstate track in South Australia, Victoria, Western Australia, Queensland and New South Wales. ARTC also manages the Hunter Valley coal rail network, and other regional rail links, in New South Wales and Victoria.
ARTC plays a critical role in the transport supply chain and in the overall economic development of Australia. Its network is used to move a range of commodities including general freight, coal, iron ore, other bulk minerals and agricultural products. Its network is also important in providing access for interstate and inter-city passenger services.
Across its network, ARTC is responsible for:
- Selling access to train operators
- The development of new business
- Capital investment in the corridors
- Management of the Network
- The management of infrastructure maintenance
ARTC has invested billions of dollars to build, extend and upgrade its network to improve safety, reliability and transit times, and to allow for the capacity that the Interstate market and Hunter Valley coal chain require. In addition to ARTC’s own capital investment programs, it has also received investment funding from the Australian Government.